PROMOGROUP LIMITED
Company number 05179274 · Monitor this company
Executive summary
Promogroup Limited is a niche mobile billboard advertising operator with a 20-year trading history, positioned in the specialist/ambient sub-segment of the UK OOH advertising market. While the company benefits from vertical integration (fleet ownership and maintenance) and a London market presence, its extremely thin cash position (£4,262), persistent working capital deficit, and lack of digital OOH capabilities place it at a structural disadvantage as the industry accelerates toward programmatic DOOH. The FY2025 recovery in net assets is encouraging, but the company's long-term competitiveness will depend on its ability to navigate ULEZ compliance costs, address liquidity vulnerability, and potentially diversify into digital formats to remain relevant to sustainability-focused advertisers.
Shareholders' funds
£54,621
Balance sheet as at 2025-03-31
Overview
- Company type
- Private Limited Company
- Incorporated
- 2004-07-14
- Employees
- 21 (2025 accounts · was 20 in 2024)
- Registered office
- Unit 8 River Reach, Gartons Way, SW11 3SX
- Postcode
- SW11 3SX
- Capital
- 75 GBP
- Accounts category
- Total Exemption Full
Accounts
- Last made up to
- 2025-03-31
- Next due by
- 2026-12-30
- Financial year end
- 30 March
Confirmation statement
- Last statement dated
- 2026-10-16
- Next due by
- 2027-10-30
Nature of business (SIC)
- 29320 Manufacture of other parts and accessories for motor vehicles
- 73110 Advertising agencies
- 73200 Market research and public opinion polling
- 74100 specialised design activities
Officers 3 current · 3 resigned
Contact details
- Website
- promogroup.co.uk
- Phone
- 01904 692 100, 020 7978 6399
Specialises in mobile billboards and outdoor advertising solutions for businesses in London and throughout the UK.
Among its peers
Top 25%
by shareholders' funds, of 8 similar companies in SW
The largest employer among its local peers (21 staff).
The oldest of its local peers, trading since 2004.
Competitors London
This company ranks 2 among manufacture of other parts and accessories for motor vehicles in London.
The class of 2004
37%
of the 135,822 companies incorporated in 2004 are still active today; 61% have since been dissolved.
A fact about the year, not a forecast for this company.