ADVO ONE LIMITED
Company number 04198766 · Monitor this company
Executive summary
ADVO ONE LIMITED is technically insolvent with net liabilities of £2.6M and a working capital deficit of £3.5M, having deteriorated from a marginal positive net asset position just two years prior. The company is entirely dependent on its parent (Advo Group) for ongoing viability, with negligible cash, minimal tangible assets, and current liabilities that exceed current assets by a factor of approximately 14:1. Without a comprehensive parent company guarantee supported by demonstrable group financial strength, this represents an unacceptable credit risk and no lending facility should be extended.
Shareholders' funds
-£2,605,835
Balance sheet as at 2024-12-30
Overview
- Company type
- Private Limited Company
- Incorporated
- 2001-04-11
- Employees
- 31 (2024 accounts · was 36 in 2023)
- Registered office
- Cobdown House, London Road, Maidstone, United Kingdom, ME20 6DQ
- Postcode
- ME20 6DQ
- Capital
- 100 GBP
- Accounts category
- Total Exemption Full
- Charges
- 1 outstanding
Accounts
- Last made up to
- 2024-12-30
- Next due by
- 2026-12-31
- Financial year end
- 31 March
Confirmation statement
- Last statement dated
- 2025-11-29
- Next due by
- 2026-12-13
Nature of business (SIC)
- 82990 Other business support service activities not elsewhere classified
Officers 3 current · 10 resigned
Group structure 1 subsidiary
Controlled by ADVO HOLDINGS LIMITED — since 2022-01-01
Controlled by ADVO GROUP LIMITED — since 2016-04-06
From persons-with-significant-control filings on the public register.
Data protection registration
Registered with the ICO as a data protection fee payer — ZB725847 (Tier 2), registered since 2024.
Information Commissioner's Office register of fee payers, licensed under the Open Government Licence.
Contact details
- Website
- advo.co.uk
- Phone
- 01622769210
Human Resources Bespoke contracts and policy guidance, and commercial solutions for people problems More Payroll All aspects of payroll processing and reporting More Software Advo Software offers self-service payslips and documentation for your employees, and a link to our retail discount partner. More Employee services from ADVO With unique user-friendly technology, our experts offer outsourced […]
Previous company names
| Name | Date changed |
|---|---|
| CELERITY PAYROLL SERVICES LIMITED | 2022-05-04 |
Previous registered addresses 5
| Address | Changed on |
|---|---|
| EGISTERED OFFICE CHANGED ON 11/04/2016 FROM, PRESTON PARK HOUSE SOUTH ROAD, BRIGHTON, EAST SUSSEX, BN1 6SB | 2016-04-11 |
| 15 THE GREEN, SOUTHWICK, BRIGHTON, BN42 4DE | 2009-07-02 |
| 15 THE GREEN, SOUTHWICK, BRIGHTON, BN42 4DE | 2009-07-02 |
| COCKSHOT FARMHOUSE, HIGHGATE HILL, HAWHURST, KENT TN18 4LS | 2001-11-28 |
| CRWYS HOUSE 33 CRWYS ROAD, CARDIFF, SOUTH GLAMORGAN CF24 4YF | 2001-06-11 |
Among its peers
Among the biggest employers
of 910 similar companies in ME, with 31 staff. Among the oldest 25% of its local peers.
Competitors Maidstone
This company ranks 1264 among other business support service activities not elsewhere classified in Maidstone.
The class of 2001
29%
of the 5,958 companies in this sector incorporated in 2001 are still active today; 70% have since been dissolved.
A fact about the year, not a forecast for this company.