{"name":"CV1 TRADING LTD","company_number":"12855822","status":"Active","type":"Private Limited Company","incorporated":"2020-09-03","dissolved":null,"registered_office":"Unit 13 Hornchurch Close, Coventry, England, CV1 2QZ","postcode":"CV1 2QZ","sic_codes":[{"code":47910,"description":"Retail sale via mail order houses or via Internet"}],"principal_activity":null,"previous_names":[{"name":"VIAHERBAL LTD","changed_on":"2020-11-30"}],"warnings":[],"accounts":{"category":"Micro","year_end":"31 March","last_made_up_to":"2025-03-31","next_due":"2026-12-31"},"employees":{"count":0,"accounts_date":"2025-03-31"},"financials":[{"financial_date":"2025-03-31","net_assets":-8221,"average_employees":0},{"financial_date":"2023-09-30","net_assets":863},{"financial_date":"2022-09-30","net_assets":1300},{"financial_date":"2021-09-30","cash":19076}],"officers":{"current":2,"resigned":0,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":0,"outstanding":0},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":"CV1 TRADING LTD holds a niche position in the UK online retail market for men’s health supplements, supported by a focused digital sales model and committed leadership. While the company benefits from a lean cost structure and a growing wellness sector, its limited financial scale and competitive pressures present challenges. Strategic growth hinges on leveraging digital expansion, product diversification, and operational scaling to improve financial resilience and market presence.","website":"https://www.perform247.co.uk/","links":{"page":"https://www.companiesintheuk.co.uk/ltd/viaherbal-1","people":"https://www.companiesintheuk.co.uk/company/viaherbal-1/people","filing_history":"https://www.companiesintheuk.co.uk/company/viaherbal-1/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/12855822","financials":"https://www.companiesintheuk.co.uk/company/viaherbal-1/financial","control":"https://www.companiesintheuk.co.uk/company/viaherbal-1/control","ai_analysis":"https://www.companiesintheuk.co.uk/company/viaherbal-1/analysis"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/viaherbal-1"}