{"name":"SMART BID ADS LTD","company_number":"14721175","status":"Active","type":"Private Limited Company","incorporated":"2023-03-10","dissolved":null,"registered_office":"International House Cromwell Road, 142, London, England, SW7 4EF","postcode":"SW7 4EF","sic_codes":[{"code":70229,"description":"Management consultancy activities other than financial management"},{"code":73110,"description":"Advertising agencies"}],"principal_activity":null,"previous_names":[],"warnings":[],"accounts":{"category":"Total Exemption Full","year_end":"31 March","last_made_up_to":"2025-03-31","next_due":"2026-12-31"},"employees":{"count":0,"accounts_date":"2025-03-31"},"financials":[{"financial_date":"2025-03-31","net_assets":1647,"cash":2014,"average_employees":0},{"financial_date":"2024-03-31","net_assets":-3,"cash":79,"average_employees":0}],"officers":{"current":1,"resigned":2,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":null,"outstanding":null},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":"Smart Bid Ads Ltd is a recently incorporated private limited company currently exhibiting high solvency and liquidity risk, with negative net assets and working capital deficits funded by director loans. While statutory filings are up to date and ownership is consolidated, the company’s financial position indicates an urgent need for capital infusion or operational progress to ensure sustainability. Further due diligence should focus on financial plans, director loan terms, and business viability going forward.","website":"http://smartbidads.com","links":{"page":"https://www.companiesintheuk.co.uk/ltd/smart-bid-ads","people":"https://www.companiesintheuk.co.uk/company/smart-bid-ads/people","filing_history":"https://www.companiesintheuk.co.uk/company/smart-bid-ads/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/14721175","financials":"https://www.companiesintheuk.co.uk/company/smart-bid-ads/financial","control":"https://www.companiesintheuk.co.uk/company/smart-bid-ads/control","ai_analysis":"https://www.companiesintheuk.co.uk/company/smart-bid-ads/analysis"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/smart-bid-ads"}