{"name":"PLEASURE SERVE LIMITED","company_number":"02952657","status":"Active","type":"Private Limited Company","incorporated":"1994-07-26","dissolved":null,"registered_office":"6 High Street, Bishops Waltham, Southampton, Hampshire, United Kingdom, SO32 1AA","postcode":"SO32 1AA","sic_codes":[{"code":56102,"description":"Unlicenced restaurants and cafes"}],"principal_activity":null,"previous_names":[{"name":"PETALSERVE LIMITED","changed_on":"1994-09-27"}],"warnings":[],"accounts":{"category":"Total Exemption Full","year_end":"31 December","last_made_up_to":"2025-12-31","next_due":"2027-09-30"},"employees":{"count":36,"accounts_date":"2025-12-31"},"financials":[{"financial_date":"2025-12-31","net_assets":745298,"cash":348565,"average_employees":36},{"financial_date":"2024-12-31","net_assets":725026,"cash":577754,"average_employees":36},{"financial_date":"2023-12-31","net_assets":759406,"cash":689188},{"financial_date":"2022-12-31","net_assets":615834,"cash":882921},{"financial_date":"2020-12-31","net_assets":348909,"cash":454925}],"officers":{"current":3,"resigned":2,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":0,"outstanding":0},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":"Pleasure Serve Limited presents a mixed risk profile: the company benefits from a 30-year trading history, substantial cash reserves, property ownership, and a strong net asset position that provides meaningful protection against solvency concerns. However, recent financial deterioration — evidenced by declining retained earnings, falling cash balances, rising debtors, and increasing bank borrowings — suggests operational headwinds that require investigation. The group structure introduces additional complexity, and the absence of filed profit and loss data limits full assessment of the underlying business performance.","website":null,"links":{"page":"https://www.companiesintheuk.co.uk/ltd/pleasure-serve","people":"https://www.companiesintheuk.co.uk/company/pleasure-serve/people","filing_history":"https://www.companiesintheuk.co.uk/company/pleasure-serve/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/02952657","financials":"https://www.companiesintheuk.co.uk/company/pleasure-serve/financial","control":"https://www.companiesintheuk.co.uk/company/pleasure-serve/control","charges":"https://www.companiesintheuk.co.uk/company/pleasure-serve/charges","ai_analysis":"https://www.companiesintheuk.co.uk/company/pleasure-serve/analysis"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/pleasure-serve"}