{"name":"BENROSS MARKETING LIMITED","company_number":"03037336","status":"Active","type":"Private Limited Company","incorporated":"1995-03-23","dissolved":null,"registered_office":"22 Goodlass Road, Liverpool, England, L24 9HJ","postcode":"L24 9HJ","sic_codes":[{"code":46499,"description":"Wholesale of household goods (other than musical instruments) not elsewhere classified"}],"principal_activity":"The principal activity of the Company continued to be the research and design, sourcing, importing and distributing of homewares, electrical appliances, camping and seasonal products.","previous_names":[{"name":"ULTIMEX LIMITED","changed_on":"1995-04-20"}],"warnings":[],"accounts":{"category":"Full","year_end":"31 January","last_made_up_to":"2026-01-31","next_due":"2027-10-31"},"employees":{"count":61,"accounts_date":"2026-01-31"},"financials":[{"financial_date":"2026-01-31","turnover":29205954,"profit_loss":1117512,"net_assets":14676329,"cash":608982,"average_employees":61},{"financial_date":"2025-01-31","turnover":27089697,"profit_loss":352482,"net_assets":14075917,"cash":760814,"average_employees":64},{"financial_date":"2024-01-31","turnover":29690776,"net_assets":14180685,"cash":756821},{"financial_date":"2023-01-31","turnover":31651086,"net_assets":13874304,"cash":26660},{"financial_date":"2022-01-31","turnover":31600754,"net_assets":13589582,"cash":1283925}],"officers":{"current":3,"resigned":8,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":6,"outstanding":2},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":"Benross Marketing Limited is a well-established mid-tier wholesaler of household goods that has demonstrated a strong financial recovery in FY2026, with 8% revenue growth to £29.2m and a 123% increase in operating profit to £1.9m, driven by disciplined working capital management, favourable FX tailwinds, and the benefits of licensing agreements such as Black+Decker. The company's significant reduction in trade finance utilisation from £5.0m to £1.6m and £4.2m in operating cash flow generation position it favourably against sector peers, though its reliance on FX gains and concentration in the UK market remain areas to monitor. Overall, Benross is a competitively positioned niche player with improving operational metrics and a pragmatic strategy for European and export market expansion.","website":"https://www.benross.com/","links":{"page":"https://www.companiesintheuk.co.uk/ltd/benross-marketing","people":"https://www.companiesintheuk.co.uk/company/benross-marketing/people","filing_history":"https://www.companiesintheuk.co.uk/company/benross-marketing/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/03037336","financials":"https://www.companiesintheuk.co.uk/company/benross-marketing/financial","control":"https://www.companiesintheuk.co.uk/company/benross-marketing/control","charges":"https://www.companiesintheuk.co.uk/company/benross-marketing/charges","ai_analysis":"https://www.companiesintheuk.co.uk/company/benross-marketing/analysis"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/benross-marketing"}