{"name":"ANSWER THE PUBLIC LTD","company_number":"12498281","status":"Active","type":"Private Limited Company","incorporated":"2020-03-04","dissolved":null,"registered_office":"Menzies Llp 2nd Floor, Magna House, 18-32 London Road, Staines-Upon-Thames, United Kingdom, TW18 4BP","postcode":"TW18 4BP","sic_codes":[{"code":62012,"description":"Business and domestic software development"}],"principal_activity":null,"previous_names":[],"warnings":[],"accounts":{"category":"Small","year_end":"31 December","last_made_up_to":"2024-12-31","next_due":"2026-12-31"},"employees":{"count":3,"accounts_date":"2024-12-31"},"financials":[{"financial_date":"2024-12-31","cash":849924,"average_employees":3},{"financial_date":"2023-12-31","cash":181616,"average_employees":3},{"financial_date":"2022-12-31","cash":86323},{"financial_date":"2021-12-31","cash":699772},{"financial_date":"2020-12-31","cash":436192}],"officers":{"current":3,"resigned":3,"complete":true,"note":"Names and details of individual officers are on the People page (subscriber-only on this site) and free at Companies House."},"charges":{"total":0,"outstanding":0},"gazette_notices":[],"insolvency_outcome":null,"ai_summary":"Answer The Public Ltd is a small but financially stable niche player in the UK business software development sector, leveraging its proprietary search listening technology to meet growing market demand for consumer insights. Its strong working capital position and backing by a parent group position it well amid rapid industry innovation and digital marketing trends, though scaling and competitive pressures remain key challenges. Overall, the company demonstrates solid relative performance for its size, with strategic opportunities tied to evolving sector dynamics.","website":"/en","links":{"page":"https://www.companiesintheuk.co.uk/ltd/answer-the-public","people":"https://www.companiesintheuk.co.uk/company/answer-the-public/people","filing_history":"https://www.companiesintheuk.co.uk/company/answer-the-public/filing-history","companies_house":"https://find-and-update.company-information.service.gov.uk/company/12498281","financials":"https://www.companiesintheuk.co.uk/company/answer-the-public/financial","control":"https://www.companiesintheuk.co.uk/company/answer-the-public/control","ai_analysis":"https://www.companiesintheuk.co.uk/company/answer-the-public/analysis"},"source":"CompaniesInTheUK, from Companies House, The Gazette and other public registers (see /support/about). Cite as: CompaniesInTheUK, https://www.companiesintheuk.co.uk/ltd/answer-the-public"}